Creative For sport

Campaigns, identities and content for sports federations, teams and their sponsors

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For federations, teams and their sponsorsWe make the work that gets fans out of their seats

Hats & Rabbits is a creative agency for national sports bodies and the brands that back them. We’ve made campaigns for SA Rugby, USA Field Hockey and USA Ultimate, three governing bodies on two continents.

Stronger Together was SA Rugby’s campaign for the 2023 Rugby World Cup. Dare to Differ, a 90-second commercial for USA Field Hockey, aired on ESPN in 2024. Sports brands including Reebok and ESPN work with us too.

Sport work

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Tell us what you’re planning. We’ll tell you how we’d make it work.